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Why shouldn't we copy descriptions from the manufacturer's website, from competitors' websites, or even on our own website? The uniqueness of the text is an important ranking factor. Duplicate content both internal and external is rated very poorly by Google robots and results in a lower position in search results. If duplication is detected, the Google search engine displays only the website that Google robots recognize as the place where. Effective product descriptions – FAQ How to start creating product descriptions? When creating a product description, it is best to start by preparing the text structure headings.
  
This is a plan thanks to which our description will be coherent and the information will be divided in a logical way. It's a good idea to include keywords in your headlines. The benefits of wellprepared descriptions? Effective product descriptions will bring us many photo retouching benefits. They will result in a higher position in search results and will positively affect user satisfaction. Thanks to this , the bounce rate will decrease and conversions and profits will increase. Will content marketing activities improve the website's visibility? Content marketing plays a very important role. Unique product descriptions containing keywords in an online store or website are appreciated by both Google algorithms and users.



Content is an important ranking factor, and a high position in Google means greater profits, recognition, and greater trust among recipients. What is the language of benefits? Product descriptions should be prepared taking into account the language of benefits. The language of benefits is nothing more than describing what a given product will give the customer. How the customer will feel after purchasing it.Are category descriptions necessary? Right from the start, we answer yes. Why? Unique category descriptions are important to users visiting your website.